Attract, Persuade and Grow with a Marketing Website
In today's online world, a marketing website is the hub of online marketing activities. And, if done well, it's a tremendous asset.
Table of contents
What makes a good website?
A well-performing marketing website has content, structure, and implementation detail to attract a steady stream of intentioned visitors through coveted positions in search engine results. It also builds trust and persuades visitors to engage, try, buy and refer your products and services.
An improperly constructed website won't attract quality leads, or worse, becomes a liability by conveying an unfavourable portrayal of your business.
Is Your Website Working Against You ?
Schedule a free, website audit and discovery session today! We'll identify what's holding you back online and recommend actions you can take for the most significant impact.
How do you startup a website?
The inexpensive cost and simplicity of today's drag and drop web builders may entice you to consider a do-it-yourself approach to web development.
However, without search engine optimization (SEO) and content marketing expertise, the do-it-yourself approach is unlikely to yield enough visitors organically to fuel your business, especially in large competitive markets like Toronto.
Furthermore, without the clarity of a digital marketing strategy, you risk creating a website that falls short of what's needed to attract and persuade your ideal customers to choose your business.
Therefore, if you're serious about growing your business, you want a professionally constructed marketing website based upon a digital marketing strategy uniquely developed for your business.
Which is the best website design company for you?
If you're like most small business owners, you've got a lot on your plate. Therefore, you want a web design company that removes your worry, and you can trust to deliver a comprehensive and proven marketing web solution.
You want a partner accountable for more than just putting up a website. You want someone you can count on to develop and then implement a clear strategy that distinguishes you from the competition, and attracts your ideal customers.
In other words, you want a partner that you can count on to help grow your business. You want a partner like Protellus.
We're a web design company that begins with strategy.
When you choose us as your partner for web design services, you get more than a website. You get a marketing system that always begins with strategy.
Much the same way, location is considered the most critical success factor for real-estate investments; the same goes for strategy in web marketing.
The digital marketing strategy clarifies a differentiated brand position, identifies the target audience, prescribes messaging and the plan for implementation.
You'll also get:
- a content program to power your website and other marketing channels;
- structure, content and functionality content to attract, engage, inform and advance visitors through the buyer's journey;
- implementation of onsite and offsite SEO factors to maximize visibility and traffic.
5
essential questions to answer before redesigning your website
- What is your core value proposition?
- Who are your ideal customers?
- How do new customers search for you online?
- What do customers encounter when they find you online?
- How do you distinguish yourself from the competition?
Have questions about your strategy?
Don't worry if you're uncertain about your ideal customer, or you're value proposition doesn't set you apart from the competition. Many businesses struggle to answer these questions.
The good news is that you don't have to answer the questions alone. Before we begin as your web designer and developer, we start as your digital marketing strategy consultant, and we'll help you gain clarity on all of these topics.
What is the best web hosting site for small businesses?
We use a powerful, flexible and fast content management system(CMS) hosted on Amazon Web Services
(AWS), one of the industry's most trusted and secure cloud-based solutions.
You get a lightning-fast website that responds to the type of device (desktop, tablet or mobile) it is being viewed on and optimizes content accordingly.
3 steps to get started with Protellus web design Toronto
Step 1
Schedule Discovery Session
Step 2
We Develop & Implement Your Strategy
Step 3
Your Business Grows With a Website That's Working for You
Are you ready to experience what it's like when your website works for you?
Schedule a free, website audit and discovery session today! We'll identify what's holding you back online and recommend actions you can take for the most significant impact.
Read what clients say:
Protellus provides complete online marketing solutions to help small businesses leap from struggle to stride.
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